A sign is only as good as how it can convey its message. Having a creative side is definitely a plus, but if it’s not able to get your customers' attention, it may be time to change things up. If you’re using LED signs to advertise your establishments, here are a few tips for you to consider so you can get the most out of your signage:
Make Use of Graphics
Good text is always a must have, but sometimes people that pass by your signs might not have enough time to read the whole message. This is where graphics can be put to good use. Find a graphic that can reflect your brand and the message you want to convey, as this will help make your sign more noticeable.
Add Good Colors
Having the right colors can add to the appeal of your signs. Single color signs might look boring so use signs with two colors that can complement each other well to add the appeal you’re looking for. Together with the right graphics, your sign can come alive.
Have a Clear and Concise Message
When it comes to the text message of your signs, make them as concise as possible. Your sign can’t be all graphics, so choose a handful of words that can make it easy for passersby to read.
Don’t Get Too Flashy
Lights help provide appeal to your signs, especially during night time. However, having very bright signs can make them uncomfortable to read. Make sure your signs always use appropriate lighting at the appropriate times.
Keep Your Message on Point
Freedom of expression ensures you can put in any sort of message you please on your signs. However, you always have to make sure that your message is relatable to different groups of people. It’s important not alienate people. Keep your message on topic when you create your sign.
With these tips, you can always make sure that you can get the most out of your signs and lights. Should you need new signs for your store, make sure you check out AffordableLED.com for a wide variety of LED signs for your business.
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