Skip to main content

Posts

Showing posts from August, 2010

Maximizing Profit from LED Signs, Open Signs, and Programmable LED Message Boards

Early in childhood, people have been influenced by the power of the television. Taking this phenomenon further, just imagine the power LED signs, open signs, LED message boards, and all LED displays can bring. These signs hold within itself the power to attract a certain type of consumer behavior. The trick is to display these LED signs the right way.  LED signs already help save thousands of advertising dollars with its high visibility, attractiveness, and low electricity costs. Then, how can a business maximize the profits LED signs bring? Set your goals. Know what you want to achieve with your LED signs. Is it to increase a sale of a particular product? Or increase foot traffic by the next holiday season? When you know your goals, it is easy to determine which LED signs, open signs, or LED displays to use. Understand your equipment. Each type of LED sign has its own advantages and its own limitations. Know all factors behind your LED signs so as it can be easier to plan your marketing…

LED Sign Tips for Restaurant Owners

For those who plan to open a café, bistro, or a small restaurant, one of the first things you must invest in is a high quality LED sign or LED open sign. While there are other means of marketing, such as flyers, ads, and such, a catchy LED sign or open sign is constant promotion, allowing you to market your establishment aggressively.  First of all, LED signs for restaurants must be carefully chosen. An open sign bearing the image of a coffee immediately tells passersby that you are a café who is ready to serve them. Similarly, a pizza open sign immediately entices people to check out your pizza joint. Because LED signs are attractive and are noticeable, even from a distance, it’s important to choose restaurant LED signs that immediately speak of what your restaurant is all about. Window LED displays are also a constant advertisement. Having an attractive LED display sign on a window that portrays what you are serving, be it ice cream, sushi, tacos, or a restaurant LED sign, immediately…

Two Reasons Why Small Businesses Need LED Open Signs

There is a long time adage in the signage industry that goes, “A business with no sign is a sign of no business.” Think about this short, yet striking line, and you will realize that it holds a certain amount of truth in it. Not letting people know that your establishment is open means that you are slowly letting passersby trickle away, not maximizing the potential customers that could enter your store. Hence, the top two reasons why small establishments need a LED open sign: Having an Open Sign lets all customers know that your business is open.  Think about this: How many times have you passed up the chance to go inside a store simply because you do not know that they are open? You just stay in your car, too lazy to go down to check and see if the store is open. If you are like this, think of how many other people think the exact same way? These people are your potential customers. It is human nature for people to want what is convenient for them. Getting out of a car to check if a sto…