Technology is moving
fast. Who would ever imagine that
license plates would be used for advertising?
Imagine driving around the city streets with all the lights
and the animation attached to a licensed plate. Every time you’re in a traffic jam, you would see ads
capturing your eyes because of its attractive colors. A scrolling LED sign
would also be a good idea. Instead
of just a plain digital plate, why not use a scrolling led sign that will
showcase different ads from different companies?
In an article posted last June 2010, Senator Curren D. Price
Jr tasked the DMV to look into the emerging use of Digital Electronic License
Plate (DELP) technology as another means of advertising. DMV was authorized to partner with
innovation companies through SB 1453, a bill passed out of the Senate on May
28, 2010 on a vote of 25-0, to research, develop and implement the new
technology without any additional cost to the DMV or the State.
According to Senator Price, this project would also create
fresh jobs to people who are skilled and open new job opportunities in the area
of technology, sales, marketing and service fields.
Advertising has indeed evolved throughout the years. What used to be just mere window
displays, LED signs can now be indoors, outdoors, or even programmable
LED signs. With the many types of LED signs available, one can chose
depending on their budget and the market that they want to reach.
A license plate with a tri-color led lights will make it
more eye-catching and would also be beneficial in many ways. The scrolling LED sign in a license plate can also
be used to promote traffic rules and create awareness. The possibilities are limitless.
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