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Color Your Sign!

Are you still wondering what colors to use to make your open sign pop? Worry no more, because we have some suggestions for you. Yes, there are some colors that won’t really work for signs, especially ones that are lighted. So, if you want something that gets people’s attention, read on!

Blue
Image source: London Goods UK
Why (or why not) choose this color: This is a good color to choose as a lot of companies also use this. It is a widely used color among company logos.  It denotes professionalism, integrity and sincerity.  It can also be calming to the eyes.  If you use this for your logo, it would give your clients the impression that you mean business with what you have to offer when they see your open sign.
What colors would be complementary to it: Blue goes well with white, yellow and red as this will make the color stand out.
Famous companies with this color on their signage: Some famous companies like Skype, Intel, Samsung, Facebook are some that have blue as the dominant color in their logo.

Pink
Image source: We Heart It
Why (or why not) choose this color:  You can choose this if your target market is mostly the female population. However, if you have a wider range of customers, which include the opposite sex, you may want to stay clear of this color for your company logo.
What colors would be complementary to it: White, purple, aqua, lemon yellow or anything that is of the pastel range may work great with Pink.
Famous companies with this color on their signage: Victoria’s Secret, Sprinkles, Barbie, and Dunkin Donuts are some of the companies are have the color pink on their logos.



Yellow
Image source: Sign Update
Why (or why not) choose this color: This color connotes hope and optimism primarily because it is the same color with the sun. It stimulates energy and creativity and can easily catch the attention of customers because of its bright hue.  This would be a good to use for an outdoor sign.
What colors would be complementary to it: Blue, white, green, orange and red are some of the colors that would go well with yellow.

Famous companies with this color on their signage: DHL, Shell, Kodak, Best Buy, McDonalds are some famous logos with the yellow color.

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