LED and open signs can drive traffic and can
help businesses increase sales and generate income. Though investing in these
signs are worth the risk, extra care and caution should be applied. This is
especially true when looking for the perfect LED sign for your establishment.
After all, your signage is one of the most visible and first things any
customer will see that is related to your business. These visuals become your
company's representations and also shape the initial impressions people have
regarding your business. And remember what they say about first impressions? That's why it is very important to get
your signs right.
Here are some pointers on how to get your business to shine through your open sign:
1. Open and LED signs should relay your business’ reputation.
This is especially
true for small businesses that are just starting out. Attracting clients is an
important phase in the beginning of any business, and having great signs makes
everything that easier. Of
course, part of attracting attention would be to make sure the colors of your
signs are striking, the grammar is spotless, and the logos are visually
appealing.
2.
When scouting for an open sign manufacturer, compare
warranties between companies.
Lifetime warranties
should include face breakage, faulty workmanship, and defective materials.
Research the company’s history, including how long the company has been in the
industry, and if they’re able to stand behind their warranty. Also, ask around
for feedback from previous clients. Remember that professional assistance
regarding open and LED signs are a big plus.
3.
Know the speed limit of the traffic passing by the area
where you will be installing the sign.
Also remember to
consider the distance from the road, the primary use of the sign and most importantly
your budget. Don’t spend extra money for a fancy sign if the speed limit near
your business is too fast to read a sign.
4.
Onsite training and installation provided by the open sign company is an additional service you should
consider.
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