Storefront signs are there initially to invite customers to your shop. But what if it doesn’t seem to cut it anymore and goes the other way around, up to the point when it’s slowly becoming a pain-in-the-butt liability instead of an eye-candy asset to your business?
Perhaps, this could be one of the signs that you need to immediately get and install a new digital signage.
What are those signs, you may ask? Here are some of them:
1. Nobody is visiting your store anymore – Don’t fret too much. Maybe the reason why people don’t go to your place anymore is that they can’t remember the name of your shop. Sure, people may have experienced something worth coming back to your store, leaving you with a promise of another visit. However, they have the tendency to forget simple things like a restaurant name or even the street your restaurant is located. So, take this as a sign to get a new storefront marquee to constantly remind customers the good experience they’ve had in your store, as well as to get noticed by other potential patrons. Also, you may want to consider giving them flyers or business cards.
2. Your marquee has served its time – Just like a loyal, ailing employee, store signs need to retire as well. If it is pretty much evident that your dilapidating, close-to-being-disintegrated store sign needs to be taken down, then this is the right time to honor and celebrate the years of service this old marquee of yours have rendered. And while you’re at it, go check out some of the best digital LED sign store online to order a brand new replacement.
3. Electricity consumption gets higher – This goes for electricity-powered neon store signs. Although, expenses for utilities is very well taken and understood, don’t you think it would be better, perhaps more efficient to use LED-powered lighting scheme –part of which is your indoor and outdoor store sign? The use of this particular technology greatly cuts down electricity consumption by a significant amount, making this ideal for business use and a perfect way to cut corners.
4. Too bland, boring and blahh – Being safe is one thing, but being too safe is boring, especially for ventures like restaurants, coffee shops, pizza parlors and other product and service-rendering businesses. And being boring often leads to biz collapse. If you think your signage does not live up to the vibe that your current endeavor wants to exude, consider revamping your business marquee. But don’t over-do it, as extreme “flashiness” could also oversell you.
5. Grammatical errors everywhere – Unless your store is insisting to have a funny and “punny” statement at the same time, then perhaps practicing your creative license over your business name wouldn’t be much of a problem. Heck, even those “deliberately misspelled” signages experience occasional backfires because of this common signage mistake. On the other hand, complete disregard for diligent proofreading has no place for a store sign. So, the moment you see something really disturbing about your store marquee that will unleash the living Adolf out of those Grammar Nazis, take down the signage right away and replace them pronto. And just to be on the safe side, stick to the original spelling and grammar.
We all know how important it is for a business to have a decent and functional storefront signs, right? Much with the bonus of having an eye-catching digital marquee, this bright piece of device the general public sees from store windows is what directs patrons and neophytes alike to come by and visit your establishment. Without this pivotal element, you’re losing a huge chunk of your chances of getting customers.
And in the same manner, having a dysfunctional signage doesn’t cause any good as well, as it practically defeats its purpose of encouraging potential guests to step inside your place. Either of which, a beat-up storefront sign is as bad as not having at all.
Feel like replacing your store sign there, Rob? |
What are those signs, you may ask? Here are some of them:
1. Nobody is visiting your store anymore – Don’t fret too much. Maybe the reason why people don’t go to your place anymore is that they can’t remember the name of your shop. Sure, people may have experienced something worth coming back to your store, leaving you with a promise of another visit. However, they have the tendency to forget simple things like a restaurant name or even the street your restaurant is located. So, take this as a sign to get a new storefront marquee to constantly remind customers the good experience they’ve had in your store, as well as to get noticed by other potential patrons. Also, you may want to consider giving them flyers or business cards.
2. Your marquee has served its time – Just like a loyal, ailing employee, store signs need to retire as well. If it is pretty much evident that your dilapidating, close-to-being-disintegrated store sign needs to be taken down, then this is the right time to honor and celebrate the years of service this old marquee of yours have rendered. And while you’re at it, go check out some of the best digital LED sign store online to order a brand new replacement.
3. Electricity consumption gets higher – This goes for electricity-powered neon store signs. Although, expenses for utilities is very well taken and understood, don’t you think it would be better, perhaps more efficient to use LED-powered lighting scheme –part of which is your indoor and outdoor store sign? The use of this particular technology greatly cuts down electricity consumption by a significant amount, making this ideal for business use and a perfect way to cut corners.
4. Too bland, boring and blahh – Being safe is one thing, but being too safe is boring, especially for ventures like restaurants, coffee shops, pizza parlors and other product and service-rendering businesses. And being boring often leads to biz collapse. If you think your signage does not live up to the vibe that your current endeavor wants to exude, consider revamping your business marquee. But don’t over-do it, as extreme “flashiness” could also oversell you.
5. Grammatical errors everywhere – Unless your store is insisting to have a funny and “punny” statement at the same time, then perhaps practicing your creative license over your business name wouldn’t be much of a problem. Heck, even those “deliberately misspelled” signages experience occasional backfires because of this common signage mistake. On the other hand, complete disregard for diligent proofreading has no place for a store sign. So, the moment you see something really disturbing about your store marquee that will unleash the living Adolf out of those Grammar Nazis, take down the signage right away and replace them pronto. And just to be on the safe side, stick to the original spelling and grammar.
We all know how important it is for a business to have a decent and functional storefront signs, right? Much with the bonus of having an eye-catching digital marquee, this bright piece of device the general public sees from store windows is what directs patrons and neophytes alike to come by and visit your establishment. Without this pivotal element, you’re losing a huge chunk of your chances of getting customers.
And in the same manner, having a dysfunctional signage doesn’t cause any good as well, as it practically defeats its purpose of encouraging potential guests to step inside your place. Either of which, a beat-up storefront sign is as bad as not having at all.
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