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Showing posts from October, 2017

Tips for Using LED Signs More Effectively

Using outdoor LED signs is an essential medium for you to advertise your goods and services. It can also help you increase sales and help raise awareness about your company within the community.

According to US Statistics, did you know that three out of four Americans have made impulse purchases? Also, people who make impulse buys are more likely to spend a lot of money on the spot. You can take advantage of this fact and attract other undecided buyers by utilizing your LED signs more effectively.

If you’re considering using LED signs to promote your business, here are ideas that can help you use them more effectively:

Consider Location

Having business signs are vital in creating a link between your business and your customers. When signs are placed in strategic locations, you can direct your customers to your business. They should be able to display store locations along with the promotions you’re currently offering.
Consider Price

You don’t need to break the bank on LED signage. All you n…

Creative Ways to Use LED Signs

Successful businesses employ methods that ensure that profit flow is favorable. One way for your business to improve your profits is through the use of effective advertising strategies. There are several kinds of ads that you can use to market your products or services. Utilizing LED signs and lights have shown to be effective means to draw attention to your business.
Other businesses have been using these light signs, so you have to be creative with how to advertise your products and services. So to help you get the advantage over your competition, here are a few ways that you can make use of your LED signs more efficiently:
Display Real-Time Information

Because you can update the display for your LED displays immediately, you can have a more dynamic display that shows real-time information about your business, products, or services. You can use this to show information like the weather.
Try Displaying Updated Wait Times
This is another way to take advantage of the real-time capabilities …

Tips for Creating Compelling Content for LED Signs

Using outdoor LED signs are a cost-effective way to advertise. As a matter of fact, about 50% of new customers learn about a business through clear digital sign advertising. In creating that kind of awareness, it’s necessary that you be able to generate visually appealing images and clear, compelling messages.

However, it’s important to remember that digital signs offer limited space for content. To help you create effective and compelling content for your outdoor advertising, here are a few tips for you to consider:
Keep Your Messages Short
Use Readable Fonts, Clear Pictures, and Good ColoringRemember that the text has to be adequately read from far away. Use a readable font with modern, clean lines. Nowadays, a more minimalist look for signs is an excellent choice for your advertisements. It’s also a good idea to use good color combinations that can catch the eye and make your images clear.
Appeal to EmotionMost purchases made are impulsive. So when it comes to your advertisement's …

The Advantages of Using Outdoor LED Lighting to Advertise

Using LED signs can help make your brand stand out from traditional advertisements like billboards. With the bright lights and rich displays, you can capture the attention of passersby better which can help you promote your brand and products.
So if you feel like print advertisements or traditional billboards aren’t working for you anymore and you would like to make the upgrade to LED signs, there are several advantages you can expect when you make the change:

You Can Get More Attention
Better displays and more vivid images are perhaps the best advantages that LED signs and lighting can provide. With richer images on display, it makes them much more visible to passersby. These kinds of signs are suitable for events with a lot of people, like festivals and fairs.

You Can Create More Content
Instead of static images, LED advertisements can allow for more creative content. You can shuffle different videos or message on the screen, or you could run specific ads for specific times of the day o…