Best Lighting Tips for Restaurants

Attract hungry customers and boost your business with these lighting tips.

Did you know that according to research, 74% of people stay in a room longer because the lighting made them feel more at ease? This is why lighting in restaurants is key for getting new patrons and retaining them. Aside from excellent customer service and good food, lighting and ambiance are very important and should be invested in.

If you own a restaurant and need to recover from the losses brought upon by the pandemic, consider following these tips:

Illuminate the entrance with an open sign.

LED open signs are so bright, making them the ideal sign to install right on your restaurant’s entrance. And because these signs usually come in red LEDs, they give just the right warmth to the area. A LED sign is still visible and illuminating during the daytime, so it’s very important to have one at your entrance.

Highlight areas with lighting fixtures.

One way to attract customers after reopening after a temporary closure is a whole new look. Highlight areas where people spend most of their time, like the tables. For example, you can install a pendant light with warm brightness above each table. As for the bar, you can place a series of pendant lights above the table and spotlights for the drinks. You can also add lighting accents to the bar table with some LED strips.

Set the mood with the right lights.

The lights’ brightness can help set different moods in your restaurant. During the cold months, brighter lighting is recommended to keep the place feel warm. On the other hand, less brightness is perfect for the warm months, and when it’s daytime, you can opt to use natural lighting. That is why the pendant lights that you will use for each table should be programmable, so you can adjust them depending on the weather or time of day.

Guide your customers with lighting.

Lighting pathways and hallways make an aesthetic guide for your customers inside your restaurant. This is because lighting can draw attention to key areas like the tables, the restroom, the bar, and perhaps, the smoking area. In this case, accent lighting fixtures are used, like LED strips or small LED bulbs.

Consider your customers’ comfort.

As mentioned earlier, a person stays longer in a particular place if the lighting makes them feel at ease and at home. The lights should make your customers feel comfortable and allow them to clearly read your menu. Avoid glare by installing lighting out of the natural field of vision. That is why pendant lights are the best type of lighting for restaurant tables.

Comments

Get People Into Your Store

Image source: LA Times Do you feel like you can still improve on the amount of traffic you have on your store? Do you think your open signs and displays are still not cutting it? Well, here are some suggestions on how to get more people to your store without having to spend too much. Get customers involved. There are so many ways of getting the people you want in your store be involved in making your business a hotbed of activity. You can sponsor contests of which they can redeem their prizes only at your store. Even more, you can hold contests where you can solicit ideas from them on how to improve your store, such as designing open signs or display designs that will grab their attention. That way, you not only get more people to your store, you also get suggestions on how they want your store to look like. Alas, they will also get to feel more at home in your store, because they (or one of them) had input on the store’s look. Image source: Dear Plastic Tie in you...

5 Ways Programmable LED Signs Boost Dessert Shop Sales

Learn why dessert and pastry shop owners need to invest in a scrolling LED sign today. Are you a dessert shop owner looking to entice customers and add extra magic to your storefront? If so, you need to invest in a scrolling LED sign. At their core, these signages, also called programmable LED signs , are dynamic, eye-catching displays that use light-emitting diodes (LEDs) to create captivating visuals. These signs can be controlled and customized through software and remote control, allowing dessert shop owners to change messages as often as they please. They come in various sizes and LED bulb colors, giving the freedom to design a unique and mesmerizing storefront that stands out in the bustling crowd. Today’s article will quickly discuss how programmable LED signs can transform your desserts or pastry shop and elevate your business to new heights of success: Lighting Up Your Storefront: The Power of LED Signs Catching Eyes, Capturing Hearts: Drawing in Foot Traffic ...

10 Tips to Maximize Holiday Sales with Programmable LED Signs

For retail store owners, scrolling LED signs can help boost sales. As the holiday season approaches, retail businesses strive to attract last-minute shoppers, and programmable LED signs can be a key marketing tool. They feature scrolling messages, flashing text, and animation modes that can advertise extended hours, highlight holiday deals, and create a sense of urgency for flash sales. These scrolling LED signs help retailers boost visibility and draw customers in during the busiest shopping season with the right messaging. Here are ten ways to make the most of them to boost holiday sales: #1 Advertise Extended Store Hours for the Late-Night Crowd During the holiday season, stores often extend their hours to cater to shoppers cramming in those last-minute purchases. Programmable LED signs are perfect for broadcasting these extended hours. Use large, bright letters and animations like flashing or scrolling to make the message stand out. A message as simple as “Open Until Midnight!” or...

Affordable LED Blog

Search This Blog