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5 Benefits of Double-Line Scrolling LED Signs to Stores

Find out the advantages of getting a double-line programmable LED sign for your business.

coffee shop with a double-line scrolling LED sign on the brick wall
Many shops in different industries, like this cafe, will benefit from displaying a double-line sign.


There are many different ways to market your shop. In this digital age, social media marketing is one of the effective means, as the number of active social media users rose as the effect of the pandemic. In fact, over 3.6 billion people were using social media worldwide in 2020, which is projected to increase to almost a whopping 4.41 billion in 2025.


But did you know that having a scrolling LED sign installed in your store is an excellent way to support your social media marketing strategies? This is especially true with the double-line units that can display more text simultaneously than regular one-liner signs.


If you are hesitating about getting programmable LED signs for your shop, allow us to help you with your purchase decision. Here are five advantages of installing these signs in your store:


1. A double-line scrolling LED sign can greet customers.

2. It can uplift everyone's moods.

3. A double-line sign is more effective in announcing promotions.

4. It can help with directions.

5. This LED sign can make shopping easier.


#1 A double line scrolling LED sign can greet customers.


If you are understaffed, you might not be able to greet every person that comes into your store. A great solution to this problem is to install a double-line scrolling LED sign by the entrance that will display a welcome greeting.


This sign also comes in handy during holidays. You can program holiday greetings along with welcome messages. For ordinary days, you can add other content like, 'How's your day?' or 'Allow us to make this day more special by enjoying this day's specials.'


#2 It can uplift everyone's moods.


These programmable LED signs can also be used to display inspirational and motivational messages. This sign, in particular, should be placed in the store where it's seen by everyone inside. It won't be as effective when hung by the entrance, as people naturally will continue heading inside to shop.


It's best to program quotes or messages that aren't only inspiring but also relevant to your business. For example, if you own a sweet pastry shop, a good quote would be, "Donut worry be happy," while a diner that has an all-day-breakfast menu could go with, "One thing is needed for a good day, a good breakfast."


The key is to keep it heartwarming, witty, and relevant. And because it's a double-line sign, you don't have to worry about the length of the messages.


#3 A double-line sign is more effective in announcing promotions.


For your ongoing promotions, more customers will know more about them if you announce them via your scrolling LED sign. These signs are very eye-catching, especially with the use of animations like flashing, exploding, falling, and shooting.


On the same note, double-line signs are very effective in alerting people of emergency situations and other important messages. You can also display cleanliness reminders in between your promotions for your customers’ safety.


#4 It can help with directions.


Double-line LED signs are perfect for big shops where places such as the restroom can be hard to find. You can use the use arrows along with the text to lead people where they want to go.


On the same note, these signs can also encourage people to walk on the right way. For instance, the right side of the hall is only for people exiting the store, while the left side is for people entering. Doing so follows social distancing protocols, and customers will appreciate your efforts for keeping them safe amidst the health crisis.


#5 This LED sign can make shopping easier.


Lastly, you can use a double-line scrolling LED sign to help customers locate particular products. This is especially the case in stores with multiple aisles like grocery stores. It can also help customers find where the check-out counters are or the help desk. 


Using the sign for displaying directions will make shopping easier for customers and keep the workflow of staff members smooth.  


What are the best types of double-line scrolling LED signs today?


These signs come in many size dimensions and LED bulb colors, but these below are the three current best-selling ones:


1. DO-Series Tri-Color Double Line Indoor Programmable LED Sign

DO-Series Tri-Color Double Line Indoor Programmable LED Sign from Affordable LED
This sign with red, green, and yellow LED colors is six inches in length and 39.6 inches in height. It has memory storage of 2,000 characters and comes with a software and wireless remote control.


2. RWP Two-Row Programmable Scrolling LED Sign

RWP Two-Row Programmable Scrolling LED Sign from Affordable LED
This double-line sign features red, white, and pink colors, perfect for shops with the same color palette. It has a height of 12.7 inches, a length of 30.8 inches, and a thickness of three inches.


3. RGY Two-Row Programmable Scrolling LED Sign

RGY Two-Row Programmable Scrolling LED Sign from Affordable LED


The third sign on the list is similar to the second, except it has red, green, and yellow LED colors. Its size dimensions are 12.7" X 30.8" X 3", and this sign comes with a full keyboard QWERTY remote. You also have the option to upgrade to the software-controlled system for easy programming.


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Have we convinced you to buy a double-line sign for your store yet? If yes, head on to AffordableLED.com and shop for that programmable LED sign!



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