Bring More Customers to Your Laundromat With LED Signs

Discover how you can engage people with super bright programmable LED signs.

If your laundromat offers 24-hour service, free Wi-Fi, or air conditioning, are you making sure everyone passing by knows it? A scrolling LED sign right outside your laundromat is one of the easiest and most cost-effective ways to advertise these amenities. It’s bright, hard to miss, and can be seen from blocks away, day or night. Even better, it shows your messages in motion, which naturally draws more attention than a static poster or lightbox sign.

In a competitive market, small perks like these can help your laundromat stand out. People value comfort and convenience. If they see you’ve got A/C on a hot day or free Wi-Fi while they wait, chances are they’ll choose your location over the one around the corner.

Here are ten ways to use a scrolling LED sign to advertise your laundromat’s best features and keep the foot traffic flowing in all year round:

#1 Advertise 24-Hour Service Loud and Clear

Running a 24-hour laundromat is a huge plus for night owls, busy workers, or parents with odd schedules. But people won’t know you’re open unless you tell them—clearly and repeatedly.

A scrolling LED sign does this perfectly. You can program your sign to flash messages like:
“OPEN 24 HOURS!”
“Wash Anytime – We Never Close”

You can also set the animation mode to something eye-catching, like flashing or Pacman, so the message really pops. Place this on a loop with other key services, and you’ll capture attention from drivers, cyclists, and late-night strollers who might just become regular customers.

#2 Highlight Your Air-Conditioned Comfort

Nobody enjoys sweating through laundry day. Especially during the summer, having air conditioning is a huge draw. According to the U.S. Energy Information Administration, 88% of homes in the U.S. use A/C, so people expect that same comfort when they’re out running errands.

Your sign can scroll messages like:
“Cool Inside! Enjoy A/C While You Wait”
“Chill & Clean – Air-Conditioned Comfort”

This works especially well during heat waves. People actively look for cooler spaces, even if it’s just to fold a load in peace. Let your LED sign advertise your laundromat as the cool oasis on the block.

#3 Promote Free Wi-Fi to Busy Customers

Wi-Fi is a huge plus, especially for students, freelancers, or gig workers trying to multitask. In fact, a Pew Research survey showed that 85% of Americans now use the internet daily, with a growing number needing reliable access on the go.

Here are message ideas you can scroll:
“FREE Wi-Fi While You Wash!”
“Stay Connected – Wi-Fi Available Here”

You can even mix in a simple Wi-Fi symbol graphic, which many programmable LED signs support. Use modes like falling or shooting animation to make it fun. This small perk tells passersby, “Hey, you can get work done or scroll TikTok here while your clothes spin.”

#4 Use Scrolling Messages to Build Curiosity

Don’t just say everything at once. Create a bit of intrigue with your LED-powered sign. For example:

“Tired of Hot, Cramped Laundromats?”

(Wait 2 seconds)

“We’ve Got A/C, Space & 24/7 Access!”

These message transitions give people a reason to pause and read the whole thing. And with programmable signs, you can schedule these messages to appear during peak hours like rush hour or lunch break.

#5 Show Time-Sensitive Promos Like Free Dry Days

Got a weekday promotion? Maybe you offer “Free Dry Wednesdays” or “$1 Wash Mondays”. These are perfect for your LED sign because the messages can be updated anytime, no printing costs and no delays.

Create urgency with lines like:
“Today Only: FREE Drying 3 PM–7 PM”
“$1 Washes All Morning – Don’t Miss Out!”

Use animation modes like “exploding” or “falling” to give your promos more flair. It’s like having your own mini-billboard out front.

#6 Rotate Your Perks Throughout the Day

With a programmable scrolling LED sign, you can schedule what message displays and when. This allows you to match the message with the time of day.

Examples:

• Morning rush? “Open 24 Hours – Come Early!”

• Hot afternoon? “Stay Cool – A/C On Full Blast”

• Evening slowdown? “Fast Wi-Fi, Chill Vibes, Clean Clothes”

You’re not stuck with one message all day. Use your sign to talk to different kinds of customers at the right time.

#7 Welcome Newcomers With Friendly Messaging

Use your sign to greet new faces. Something as simple as:
“First Time Here? Welcome!”
“We’re Your Friendly Local Laundromat”

This feels more inviting than a plain “Laundry” sign. Pair it with your perks and it creates a good first impression.

#8 Remind People You’re the Comfortable Choice

Don’t just compete on price. Show people that your laundromat is the more comfortable place to wait. Combine perks in one message:
“24/7 Access, A/C, Wi-Fi – Why Go Anywhere Else?”

It may sound simple, but a well-lit, cheerful message like this stands out especially on a dark evening or cold day.

#9 Use Bright Colors Strategically

Most outdoor programmable LED signs come in red or red-green options. Red is perfect for urgency, while green adds contrast and helps key words stand out. For example:

• Red: “OPEN 24 HOURS”

• Green: “FREE Wi-Fi / Cold A/C”

Most units support these two colors and multiple font sizes. Use big fonts for services, and smaller ones for extra info.

#10 Keep Messages Short and Punchy

A scrolling sign isn’t a place for paragraphs. You’ve got a few seconds to get your message across. Stick to short, clear lines:

• “We Never Close”

• “Wi-Fi & A/C Available”

• “Fast Wash. Free Dry.”

Each line should stand alone but also make sense in a loop. Keep it simple so anyone driving by can read it fast.

Final Thoughts

In a world full of noise and distractions, your scrolling LED sign is your 24/7 silent salesperson. Whether it’s a hot day, a late night, or a slow weekday, these signs help your laundromat shine with simple, real perks that matter – comfort, convenience, and care.

By promoting your 24-hour service, air conditioning, and free Wi-Fi boldly and creatively, you give passersby every reason to choose your spot over the next. And with a programmable sign, you can update your messages as often as your offers change, no printing, no delays.

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Invest in programmable LED signs today at Affordable LED!