Affordable LED Blog

Never miss an opportunity to increase your profits this Christmas season by maximizing your business advertising . One of the most cost-effective ways to do so is to harness the power your scrolling LED sign when it comes to letting your customers know that you ’re in business and you have a lot to offer them. Today, we’ll share with you a couple of must-know tips when it comes to keeping an LED store signage working for your especially this busy holiday season. Feel free to share with us comments and additional tips below. Keep it clean and attractive This simple task is often neglected by many coffee shop, restaurant and retail store owners. But one thing that you should remember is that an LED sign has no ability to clean itself . Your investment on programmable signage are put to waste when they don’t work for your business – this is exactly what happens when your open sign is dirty this Christmas season. If we may put it, an unattractive LED si...

During the holidays, every one of us tends to be more giving and considerate of the people around us. This type of generosity might be brought about by the Yuletide air but no one can tell for sure. Keep this holiday spirit of interconnectedness alive in your retail store by putting up signs and decorations that your customers can appreciate. In this way, you are able to capture their attention and interest that would hopefully lead into a sale. Light up your store’s scrolling LED sign because we’re here to help you revamp the look of your store to make it a haven for the holidays. Here are 3 easy to follow decorating tips to help you this holiday season. Let us know what you think of these ideas by leaving us a comment or two below. Holiday Store Decorating Tips # 1 Keep your customers in mind Placing the needs and desires of your customers first is surely not new to you. As a business owner, we’re pretty sure that you always put forward products...

Happy Thanksgiving, everyone! To spread the cheers to all of our valued customers, we are pleased to announce that AffordableLED is offering a store wide price reduction for all of the products. You can get as much as 50% discount on a scrolling LED sign and other indoor/outdoor signage . Make sure to visit us at affordableled.com to get a share of your holiday sale pie from us. To make your shopping experience this holiday season extraordinary, we are sharing with you 3 simple tips on how you can buy the best LED sign for your business this holiday season. Keep in mind these tips before you take advantage of sale events and price reductions that will surely take up until the end of this year. LED sign holiday buying tip # 1 Find the purpose Every dollar you spend for your business is important. It should either spell an instant boost in your income or at least become a solid foundation for the increase of your future earnings. Simply put, a good bu...

The digital signage industry has been growing steadily. According to several studies and researches, the said market is expected to continually grow. It is now wonder why a scrolling LED sign is fast becoming a mainstay in retail stores, restaurants and coffee shops among others. If you’re still having second thoughts on investing in digital scrolling signs then check out these fast facts from an infographic from Vizworld : A good number (half of the business owners survey) plan to increase their budgets for the use of digital signage 24% of companies have projected digital signage spending of more than $ 1 million There is a significant drop in the number of businesses who do not use digital signage in their marketing mix. From 35%, this number went down to 22% The digital signage market amounted to $ 3.9 billion in 2009. This market is expected to grow annually by 20% until the end of this year 70% of U.S. residents who ...

Still wondering how the Jetson kids went to school? Though the popular cartoon series in the 90s has long said goodbye to its audiences, it is only today that we get a feel of how they lived in the future. Technology continues to be more sophisticated day by day. With that, a scrolling LED sign can be used in many different ways other than just advertising. Academic institutions in the United States and all over the world have joined in the digital signage bandwagon as well. Digital Signage Today has shared an infographic with facts and information that shed light on this new inventive means of communication in campuses.   Where do colleges and universities use digital signage? -- Community information -- Room schedules -- Advertising network -- Interactive whiteboard -- Digital menu boards -- Interactive kiosks -- Entertainment networks -- Campus events -- Video walls -- Video scoreboard With the growing patronage and use of the digital signage p...

Early in childhood, people have been influenced by the power of the television. Taking this phenomenon further, just imagine the power LED signs, open signs , LED message boards, and all LED displays can bring. These signs hold within itself the power to attract a certain type of consumer behavior. The trick is to display these LED signs the right way.  LED signs already help save thousands of advertising dollars with its high visibility, attractiveness, and low electricity costs. Then, how can a business maximize the profits LED signs bring? Set your goals. Know what you want to achieve with your LED signs. Is it to increase a sale of a particular product? Or increase foot traffic by the next holiday season? When you know your goals, it is easy to determine which LED signs , open signs, or LED displays to use. Understand your equipment. Each type of LED sign has its own advantages and its own limitations. Know all factors behind your LED signs so as it can be easier to plan you...

For those who plan to open a café, bistro, or a small restaurant, one of the first things you must invest in is a high quality LED sign or LED open sign . While there are other means of marketing, such as flyers, ads, and such, a catchy LED sign or open sign is constant promotion, allowing you to market your establishment aggressively.  First of all, LED signs for restaurants must be carefully chosen. An open sign bearing the image of a coffee immediately tells passersby that you are a café who is ready to serve them. Similarly, a pizza open sign immediately entices people to check out your pizza joint. Because LED signs are attractive and are noticeable, even from a distance, it’s important to choose restaurant LED signs that immediately speak of what your restaurant is all about. Window LED displays are also a constant advertisement. Having an attractive LED display sign on a window that portrays what you are serving, be it ice cream, sushi, tacos, or a restaurant LED sign, i...

There is a long time adage in the signage industry that goes, “A business with no sign is a sign of no business.” Think about this short, yet striking line, and you will realize that it holds a certain amount of truth in it. Not letting people know that your establishment is open means that you are slowly letting passersby trickle away, not maximizing the potential customers that could enter your store. Hence, the top two reasons why small establishments need a LED open sign : Having an Open Sign lets all customers know that your business is open.  Think about this: How many times have you passed up the chance to go inside a store simply because you do not know that they are open? You just stay in your car, too lazy to go down to check and see if the store is open. If you are like this, think of how many other people think the exact same way? These people are your potential customers. It is human nature for people to want what is convenient for them. Getting out of a car to chec...

Much has been written about the advantages of LED signs over neon signs and how using LED signs can be used to maximize business profits. However, not much has been said about an LED open sign . One may ask, “what is the use of having a LED open sign if my store hours are posted or painted on my door?” The answer is simple: to show people your business exists. To further explain the need for LED open signs, below are certain examples of how these LED signs with a seemingly inconspicuous word such as ‘open’ may do wonders for a small business. Imagine people walking or driving by a neighborhood in the wee hours of the night. The brightly lit and flashing LED open sign of your coffee shop immediately urges and invites people to warm up and pill in for a quick cup of espresso. Had a LED open sign been unavailable, the parcel of light coming from your shop would not have drawn people near. Your little diner is located along the highway. People drive by quickly without taking a seco...

Perhaps you may have heard an advertising pitch that LED signs can bring a 10, 15, 30, or even 50 percent increase in sales. In your mind, this may be just an advertising slogan or a marketing ploy LED sign companies use to sell their LED products. But, maybe not. While there are no specific statistical data evident, it does not take a rocket scientist to see how a simple LED sign can increase your sales. It’s as simple as ABC: On any given day, there is a certain number of people walking by or driving by your business. “A” is the number of people who pass by your business daily. Of all the passersby, a certain number of people will take notice of your business . “B” is the numbe r of people who notice your business as they walk or drive by. Out of all the people who pass by your business each day (A), a certain number of people notice your business (B). Out of all those who notice your business, only a certain number of people will actually stop and go inside your store. “C” ...