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Showing posts from 2019

5 Must-Do’s Before Putting Up Your LED Sign

Think of this article as an LED sign owner’s checklist of essentials. Making the choice to invest in an LED sign is a wise move for any entrepreneur, so you have to make sure you’re getting your money’s worth by planning what you’re going to put in your advertisement. For your message to be clear and effective, remember to keep these tips in mind. Make sure to follow your city or town’s rules on LED signages. Don’t be in such a rush to put up an LED sign! Learn about your location’s rules and regulations about outdoor advertisements. Some localities have restrictions on animations, size, placements, among other things, so make sure you are not violating anything by inquiring with authorities ahead of time. Scout for the best location for your sign. Make sure it is visible, so choose those with heavy foot or car traffic. Take note also of other advertisements in the area as you don’t want yours to get drowned out by other signs. Again, you may want to check with loca

The Importance of Signages in Business

Having top-quality signages are worthy investments for your business. Getting the word out about your business is just as crucial as making sure you’re producing top-notch products and services. It makes all your efforts worth your time by letting potential customers know about your business. Thankfully, there are plenty of platforms you can try to let your brand shine today. Still, the old advertising standbys like signages remain very effective as promotional tools, especially for enterprises that operate brick-and-mortar establishments. Find out what good quality signages can do for your business in this article. It lets people discover your brand. You could be making the next best thing since sliced bread, but if nobody around finds out about it, then all your efforts would just go to waste. Signages let potential customers discover what you and your establishment has to offer. When you are just about to launch your business venture, getting good quality signages is t

Why LEDs are the Better and Greener Signage Choice

Here are the reasons why you should go for LEDs as an advertisement tool. Over the years, people now are more conscious about the effects of unchecked waste and the toll that carbon emissions leave on the environment. Right here and now, efforts to preserve the beauty of nature have flourished, which includes advocating for better and greener options. LEDs, as an outdoor advertising device, is one of those options. Let this article explain to you how: LEDs are energy efficient. LEDs use less electricity than other, more traditional light sources like incandescent and fluorescent-types. Less electricity usage means less dependency on power plants, which reduces greenhouse gas emissions. For example, an 84-watt fluorescent can actually be replaced by a 36-watt LED and still be able to give the same level of light. These lights save you money. LEDs last longer than other light sources, so you’ll be able to save on maintenance and replacement. Additionally, LEDs can conv

Why You Should Consider Advertising in Public Transports

It’s time to take your brand on the road. Want to create maximum impact with your advertising efforts? Take it to where everyone can see it: public transportation. A mobile platform reaches more people and gets the message across a bigger audience, much more so than a static medium like a wall or a bulletin board. The fast-paced lifestyle of today’s Americans means they are always out and about, which gives you plenty of opportunities to capture their attention. From programmable LED signs to ad placements covering entire buses, there are plenty of options to choose from if you want to explore transit advertising. Still not convinced? Here’s why we think you should give this form of out-of-home advertising a try: It’s in your face. Unlike the typical TV or radio advertisement which you can quickly skip over if you don’t want to see or hear, the audience for a transit advertisement doesn’t have that kind of freedom. That gives your brand a longer exposure and the possibil

Care and Proper Maintenance Tips for LED Signs

Make your business investment last for a long time with these essential tips for LED sign maintenance. Advertisements, such as signages, are often the first contact businesses have with potential customers. It’s what drives consumers to purchase from or avoid a particular establishment, so their care and maintenance are crucial. As they are meant to be seen by the public, outdoor advertisements such as billboards or store signs such as LED open signs are exposed to the elements and over time, are subject to wear and tear. It is important then for entrepreneurs to take care of these essential business investments. A regular check-up of your LED signs and digital advertisements ensures they last for a long time. The Key Areas to Look at When Conducting a Maintenance Check for Your LED Signs Hardware and Software Make sure you’re getting the latest updates to make sure your LED signs stay in tip-top shape. Check also if your hardware is in excellent condition or if it alrea

The Best Colors to Make Your LED Signs Stand Out

The right colors can make make-or-break your LED sign, so choose wisely. Turn your head at every nook and cranny of any major city, and what do you see? Signs! Signs for stores, performance venues, restaurants – signs are simply everywhere, so you must find a way to stand out. Every business owner’s goal is to grab the attention of potential customers away from competitors, and having the right signage can do just that. Content and presentation matter to capture your target audience’s attention, so you better invest in excellent promotional materials. Depending on the nature of your business, LED signs are some of the best and most effective methods of getting the word out on your business. With the right words, placement, and design, you are sure to capture your customers. So what does it take to stand out from the crowd? Choosing the right colors and combinations helps, so here are some tips you need to follow to make sure your business gets the spotlight. Pick colors th

Safety Tips for Getting Lit

Picture this – you just received your scrolling LED sign in the mail. Your mind is swimming with possibilities on how you can customize your new toy. After all, this will definitely lend an exciting new look to your shop front or entrance. With a variety of colors and settings, the options seem endless. But before you get too excited, here are some tips to make sure that you get the most out of your new LED sign: 1. Choose the right sign for your capacity LED signs are a far more energy-efficient alternative to regular signs lit by incandescent or fluorescent bulbs. However, as with any lighting device, extended use may cause other problems where circuits and voltage are concerned. In choosing your LED signs, be sure to consider your power supply to avoid electrical issues. 2. Pick the right spot Unlike incandescent or fluorescent lights, LED bulbs are able to stay cool even when plugged in for a longer period. Given this, it still pays to place your sign in the right spot – where i

Creative Retail Display Tips to Drive Customers to Your Store

Get design advice and learn how to decorate your store’s space to make your business grow. Whether you’re a new entrepreneur or somebody who has years of experience running a business, one crucial part of the process is figuring out the best way to drive customers to your stores. Beyond offering great products and services, having an attractive and visually-appealing space is one of the key drivers to a successful business. Today’s consumers value good design, and they may choose to visit a place for its aesthetics. This is a great way to gain new customers, and at the same time, help spread the word about your business online through the photos they take at your store. Here now are some nifty display ideas to help you capture the public’s attention. Choose a design theme and stick with it. At the start, you should have a basic idea of how you want your store to look. You also need to think about what kind of emotion you want to evoke from your target customers. These ele

Reasons Why LED Signs are Effective

Who says LED signs are a waste of money? Here are the reasons why getting LED signs for your business is an excellent investment. Brick and mortar shops benefit a whole lot from a  scrolling LED sign . However, some still believe that having one is not worth the money, as they can make do with a static sign. Of course, we strongly disagree. This week, we created a list of reasons why programmable LED signs are actually a necessity for any business establishment today. 1. These signs let people know your establishment is open for business. You can let people know that your business is open with either an Open LED sign or scrolling LED sign. These signs are much more visible than a plastic static sign with no lighting. And because LEDs boast an eye-catching brightness, these signs are visible whatever the weather, even when the sun is up high, or it's the middle of the night. 2. LED signs are more economical and environment-friendly than any other type of sign.

Ways LED Signs Increase Black Friday Sales

Use your LED signs to help you boost your sales this shopping holiday season. Black Friday is just a few weeks away, and it's never to early to plan for this shopping holiday. You and your staff should be ready for the rise in the number of customers, and your inventory items should be enough for the increase in orders. Your shop should also be prepared to accommodate the volume of people. Aside from preparing your staff and inventory, you should also consider implementing some marketing tactics to help boost your sales further. And did you know that having a LED sign can actually help? Check out these ways on how LED signs help boost Black Friday sales. Lets people know you're open If you're planning to extend your business hours, having an Open LED sign would help. People in your area are used to your regular business hours, and not all would be aware of your time extension. That said, having a sign that says you are still open for business is necessary to

LED Sign Tips for Food Businesses

Attract more customers and turn them to loyal ones with signage tips. Opening up a food business is a profitable venture because, well, people need food, and it's one of the necessities to live. And although you sure will have customers coming in, competition is a significant factor that you should consider. Even if you offer great food and service, competition can still knock you off the map. With that being said, being able to maintain loyal customers and gain new ones should always be your goal. Aside from the usual promotions and offering scrumptious dishes, getting LED signs for your business can also help. Today, we will be sharing some LED sign tips that can help people coming in your food business. Install an Open sign. LED Open signs are a necessity. Make sure to let people know that you are open for business. This is especially the case for bars and restaurants that are open till the wee hours of the morning or for 24 hours. Plus, a bright and flashi

Best Spooky Greetings to Display in LED Signs

Turn up the Halloween spirit in your business with creepy messages in your signs. Halloween is fast approaching! And if you are as excited as we are, you are probably now thinking of unique ways to get into the spirit of Halloween in your business establishment. Aside from decorating both the exterior and interior of your shop, why not display spooky messages in a scrolling LED sign as well? This week, we will be sharing with you some of our favorite Halloween greetings that you can program in your LED signs. We got them from scouring the interwebs, and some came from our Halloween-excited selves. We guarantee that these messages below will certainly give your customers a spooktacular good time on Hallow's Eve! For the Parking Area Yes, the parking area is the first place customers will see. So the spooking should start right there! "Broom Parking – $3" Yes, even witches are invited, so they need a place to park their brooms. "Park your

How to Promote Products In-Store

Find ways to encourage shoppers to buy your product right inside your shop. Digital marketing, specifically social media marketing is a popular tool for business today, regardless of type and industry. However, it is recommended that traditional marketing should not be forgotten. In-store promotions, for one, is still an effective way to pique the interest of people, especially ones that are already inside your shop. It can effectively build brand and product awareness, as well. If you want to increase the chance of people buying your products, you should make use of digital marketing strategies simultaneously with in-store promotions. Here are a few tips on how to promote your products in-store. Use programmable LED signs. A scrolling LED sign is a beneficial medium if you immediately want to catch your customers' attention. They are incredibly bright, come in many colors, and have various animations. Simply program your promotional messages on one and using eye-

Why Buy a Writable LED Board

Here are five reasons why a writable LED board is worth the investment for your business. Businesses, as we have always said, greatly benefit from LED signs. Programmable LED signs , in particular, can catch anyone's attention from a distance, warn people in case of emergencies, and inform them of your new products and services. Writable LED boards also have their own share of advantages. This week, we are going to convince you why these boards are an excellent investment for any business. Highly customizable Instead of programming messages, all you have to do is write down on the board itself. It's as easy and simple as writing on a chalkboard or a whiteboard, and you can doodle on it too. If you made a mistake, you'd just have to erase it and rewrite your message. Very eye-catching As with any LED sign, a writable LED board is very attention-grabbing. Its colors and brightness easily capture passers-by's attention any time of day, compared to a regular

Advantages of LED Signs to Bars

Here are the reasons why bar owners should invest in LED signs. Most businesses benefit from having LED signs outside and inside their shops, including 24 hour-businesses like bars and restaurants. This is because they need to continually attract customers to come inside, especially if the business is situated in an area or street where there are other restaurants and bars. This week, we will discuss the advantages of having a scrolling LED sign outside and inside the establishment. Attracts more people.           If there is a lot of competition in the area, you must be able to attract people to come to your bar and nowhere else. That said, piquing their interests should be your main priority. A flashing LED sign can effectively do this, as well as a LED open sign to let passers-by know you are open for business.  Greets customers. Greeting customers with witty or heartwarming messages on a programmable LED sign can make their spirits lighter. Good moods can also

Reasons to Get a Modern LED Open Sign

Still contemplating on whether to get an open sign for your shop? Here are some reasons why you should.  Owning a physical store means you should also take the time to beautify the exterior of your shop. Your products may be of high-quality and offer excellent customer service, but if your store looks cluttered outside, chances are, you are losing potential customers. That said, investing in how your shop looks from the outside is a must. One of the ways to attract potential customers to check your shop out is by installing LED open signs . The modern LED open sign, in particular, is a great choice. This week, we're listing down the top reasons why this sign is a good investment for your business. It has a more eye-catching look. This sign has aesthetics that are different from the traditional open LED sign. Instead of having border made of dotted lines, this one has a smooth oval outline, and the letters have a more seamless style as well. The colors of the LEDs r

How to Survive Business Downtime

Here are a few tips to give your business a bit more boost during downtime. Some products are seasonal, and businesses suffer downtime during off-peak season. One good example is sunglasses, as they are tied with summer. If you are like sunglasses retailers experiencing downtime now, it's best to take some measures to boost your sales. There are still ways to keep customers coming to your store and purchasing your products, even if they are seasonal. This week, we will be giving you a few tips to help reduce downtime during your off season. Keep your store exterior organized. If your storefront looks cluttered and disorganized, potential customers will be immediately turned off. You should be able to catch their attention a few meters away with an organized exterior. Install programmable LED signs that can pique their interest; such as one that displays your current promos or simply one that shows your store hours. Keep your interior clean as well. Of cours